Professional audiences are specialised and difficult to reach. We recruit them through targeted channels, respect their time and design questions that draw considered responses, from IT decision makers to practising physicians.
Quantitative and qualitative approaches. Talk to our team
C-suite, directors and owners across company sizes.
Professionals who specify, purchase and manage technology.
Specialists, GPs, nurses and pharmacists.
People living with conditions and those who support them.
We check role, company and, for healthcare, professional credentials at recruitment, and screen again inside the survey with questions only a genuine professional would answer correctly.
With targeted recruitment, short and relevant questionnaires, flexible scheduling for interviews and honoraria that reflect the value of their time.
Professional audiences are much smaller than consumer ones, so sample sizes are set by feasibility. We advise on what is achievable per role and market, and often pair interviews with a smaller survey.
Yes. Healthcare projects follow industry codes of conduct, including adverse-event reporting procedures where required.
Yes. Many B2B studies start with interviews to shape the questionnaire, followed by a survey to measure how widely the views are held.
We manage payment for you, in local currency, at levels appropriate to each audience and in line with fair-market-value rules for healthcare professionals.
Surveys built to measure markets, brands and customers with confidence.
Interviews and groups that uncover the reasons behind behaviour.
Verified respondents and managed fieldwork across markets.
